The strategies that got you here…are not getting you there.Do you feel like you’re STUCK?

I help growth-stage leaders get unstuck — fix the foundation, align the plan to the vision, and give the team one playbook.

Drive Predictable and Scalable Growth

Kiser Consulting. That’s me…Troy Kiser

Let’s talk about where you’re stuck See how the 3R Approach works

Do these sound familiar?

You feel that your team is “busy” but what used to work just isn’t working anymore…and you’re still the one who has to fix it.

You can see the growth occurring. Great! But in your gut you feel that you don’t have the right structure and processes in place to keep it up.

You feel that your leadership team are operating off different playbooks. Everyone is running in different directions. Nothing’s aligned. It’s a mess!

You are still filling in for the role of the unofficial CMO. But, you don’t have the time for that…and you don’t really want the job.

This is for that leader.

The team isn’t lazy. They’re very busy. But being busy is not the same as being focused and effective.

That’s the role I play.

My goal and approach is to help you and your team become stronger, more focused…and more successful.

How I help

The 3R Approach

STUCK is the problem. 3R is how we solve it. Regroup. Refocus. Reignite.

Regardless of which service path we take, we will leverage the 3R Approach to identify and solve problems, enabling the development of new Marketing Strategies and Plans that drive Predictable and Scalable growth.

Regroup

Get off autopilot. Look at what was done, what it produced, and where the gaps are. Clear the air. Acknowledge the problems and why they keep showing up. Agree on the mission, why this team needs ONE playbook.

The point is not to relitigate the past. It is to stop pretending the current flow is a strategy.

Gain a clear picture of what is really holding growth back, and what to focus on first.

Refocus

Revisit the vision and the goals. Get honest about the customer and whether the offer still fits. Connect what the customer actually needs to how you show up in the market. Turn that into one strategy the room can stand behind.

One set of priorities. One playbook. Measures that match the goal, not the activity.

A clear strategy that drives the team, not another document that sits in a folder.

Reignite

Turn the strategy into a solid plan your people can run.

Roles. Duties. Initiatives. Timelines. Expectations.

A solid plan that the team can implement immediately. Not a binder that waits for a better quarter.

Predictable and Scalable Growth

Most companies tend to skip to a “let’s just get busy” phase. That is why the new plan (or the lack of a plan) dies in 60 days.

Ways I can help

Start with a conversation.

Sometimes, just getting the thoughts and frustrations out of your head can help you to better understand the problems and to clearly see the path you need to take. Let’s chat about it.

A free 30-minute conversation

Let’s talk about where you’re
STUCK.

Who it’s for

A CEO or founder who can feel the stall and wants an honest outside read before they commit to something bigger or broader.

What it is

30 minutes on Google Meet
A straight conversation about what used to work, what stopped, and what “unstuck” would look like in 90 days
A clear point of view on whether I can help and which kind of help would actually fit

What it’s not

A generic pitch deck
A free strategy
A hard sell for a retainer

Free.

Let’s talk about where you’re STUCK

Then we can discuss the best path.

Thought Partnership

A strategic thinking relationship with the CEO.

Who it’s for

A leader who needs a regular, honest counterpart to think through decisions, test ideas, and stay focused without hiring a marketing leader yet. Also the right step when you want to work together for a month or two before a larger commitment.

What it is

A fixed cadence of one-to-one calls
Listen, challenge, affirm, then recommend
A short written recap after each conversation so decisions do not evaporate

What this protects

Thinking time with you, not team meetings or a deliverable mill
Scheduled conversations with a written recap — not “just jump on for a minute”
A thinking partner. If you need someone in the CMO seat, that’s a different path

Advisory retainer. Scoped after the conversation.

Workshop:Regroup · Refocus · Reignite

Get the leadership team on one playbook.

Who it’s for

A CEO who can see the stall and knows the real issue is in the room: different goals, different agendas, no shared plan.

What it is

A 2-day working session with the leadership team
A facilitated reset: clear the air, agree on the problem, rebuild focus, leave with a plan
A strategy and plan document the team built together, plus a follow-up conversation with you

What this protects

A working session the team builds, not a presentation they sit through
Two days, a finish line, and a plan — not an open-ended offsite
The plan leaves with the team. Ongoing leadership is a separate engagement

Fixed fee. Scoped after the conversation. CEO plus the leadership team (usually 4–8).

Project Design & Implementation

A defined focus, scoped to the need.

Who it’s for

A leader who already knows the gap, or can name it after we talk, and needs that piece of work done well. A foundation audit. A go-to-market or reset plan. A launch plan. Getting marketing off your plate long enough to build the next version of it.

What it is

A written scope: the focus, the finish line, the timeline, the working relationship
The work itself, matched to that focus. Not a generic package
A clear handoff so the team can use what we built

What this protects

A written scope and a finish line — not an undefined “we’ll figure it out as we go” retainer
A scoped body of work, not a workshop stretched into months
Design and implementation of a defined focus. If the CMO seat needs filling, we change the engagement

Fractional CMO

Leadership in the seat, without a full-time hire.

Who it’s for

A company that needs marketing leadership inside the business. Strategy, planning, and direction the team can follow. Not another vendor. Not another set of tasks.

What it is

A defined focus, hours, and goals
Work alongside you and the team. Plans, priorities, and the leadership to keep them focused
The 3R Approach applied over time, not as a one-time event

What this protects

Leadership inside the business, not work happening at an agency
A defined seat and hours — not a full-time hire on a part-time contract
Direction that makes the team more effective. It doesn’t replace their jobs

Who this is for… and who it is not for

This is a fit when

You are the CEO or founder, and you own the growth decision
The company is growing, but the old approach just isn’t working anymore
You want a real plan and a focused team, not more activity
You’ve been trying to tackle the job yourself but you no longer have time for it

This is not a fit when

You want someone to “just run the ads” or post more often
You need a brand in two weeks
You are hiring a full-time CMO tomorrow
You want lingo, a silver bullet, or a vendor you never have to think with

About

You’ll work directly with me.

Kiser Consulting is the firm. You’ll work directly with me.

I have spent 20+ years in marketing communications, product marketing, and product management, mostly in software and technology, with time in professional services and marketing agency operations.

It is not magic. It is not three-letter acronyms. It is not about a new, cool marketing tool. It is focus. Finding the gaps and the cracks. Building a foundation. Defining a strategy that matches the vision. Building a plan that matches the strategy. Then doing the work.

It is not always about being creative. It is about thinking clearly, understanding the customer, focusing on what matters to them, and being realistic.

If this has already started a conversation in your head, let’s finish it live.

Thirty minutes. Free. Google Meet. You leave with a clearer read on where you’re stuck…and the different ways I can help you get UNSTUCK.

Let’s talk about where you’re STUCK

Prefer LinkedIn? That works too.

Let’s connect